Playing Cards, from the Novelties series (N122) issued by Gail & Ax Tobacco to promote Navy Long Cut
Medium
Commercial color lithograph
Dimensions
Sheet: 4 1/16 × 2 9/16 in. (10.3 × 6.5 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.206.122.10
Tags
Art Historical Context
Step into the vibrant world of 19th American advertising with *Playing Cards*, a charming chromolithograph from the Novelties series (N), issued by Gail & Ax Tobacco in1889 to promote their Long Cut tobacco. Measuring just 4 1/16 × 2 9/16 inches, this petite card was designed as collectible ephemera—ordable giveaways tucked into tobacco packages to entice consumers and spark collecting fervor among Victorians. Rendered in vivid commercial color lithography, a cutting-edge technique of the era that allowed mass production of eye-catching, multicolored images, the card likely depicts women enga...