Tourist, from the Occupations of Women series (N502) for Frishmuth's Tobacco Company
Medium
Commercial color lithograph
Dimensions
Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.226.502.13
Tags
Art Historical Context
Step into the vibrant world of 19th advertising with *Tourist*, a charming commercial color lithograph from Frishmuth's Tobacco *Occupations of Women* (N502), produced in 1889. This petite card, measuring just 2¾ x 1½, depicts a stylish woman peering through binoculars, embodying the pursuit of tourism amid emerging opportunities for women beyond the domestic sphere. Issued as inserts in cigarette packages, these ephemera were collectibles designed to entice smokers and promote brand loyalty during a booming era of tobacco marketing. Chromolithography, the medium here, revolutionized mass-pro...