Trade Card for D. Rymer, Book & Print Seller

Trade Card for D. Rymer, Book & Print Seller by Anonymous, British, 18th century

Medium

Engraving

Dimensions

Sheet: 2 15/16 × 3 7/8 in. (7.4 × 9.8 cm)

Classification

Prints|Ephemera

Department

Drawings and Prints

Museum

Metropolitan Museum of Art, New York, NY

Credit

Gift of Bella C. Landauer, 1926

Accession Number

26.28.367

Art Historical Context

Step into the bustling world of 18th British commerce with this delightful trade card for D. Rymer, a book and print seller. Produced anonymously by a British engraver, this petite engraving (just under 3 by 4 inches) served as an early form of advertising, much like today's business cards. Shopkeepers distributed these to customers, often featuring eye-catching designs to promote their wares—here, likely books, prints, and stationery that catered to a growing literate public amid the Enlightenment's thirst for knowledge. Engraving, the medium of choice, allowed for intricate details and mult...

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