Japan, from the Natives in Costume series (N16) for Allen & Ginter Cigarettes Brands
1886
Medium
Commercial color lithograph
Dimensions
Sheet: 2 3/4 x 1 1/2 in. (7 x 3.8 cm)
Classification
Prints|Ephemera
Department
Drawings and Prints
Museum
Metropolitan Museum of Art, New York, NY
Credit
The Jefferson R. Burdick Collection, Gift of Jefferson R. Burdick
Accession Number
63.350.201.16.26
Tags
Art Historical Context
Step into the vibrant world of 19th-century advertising with *Japan*, a charming chromolithograph from Allen & Ginter's *Natives in Costume* (N16), issued in 1886. by the pioneering American tobacco company, this tiny card (just 2¾ x 1½ inches) was tucked into cigarette packs to stiffen packaging and spark collecting fever among enthusiasts. Depicting a Japanese man in traditional attire, it captures the era's fascination with global cultures rising international trade and imperialism, offering American smokers a window into the exotic East. Chromolithography, the medium here, revolutionized ...
About the Artist
Allen & Ginter
Allen & Ginter, the pioneering American tobacco firm based in Richmond, Virginia, emerged around 1880 from the partnership of John F. Allen and Lewis Ginter, evolving from Allen's earlier John F. Allen & Company. Allen retired in 1882, succeeded by John Pope, yet the brand endured under Ginter's leadership, employing over 1,100 workers—mostly women—for hand-rolled cigarettes by 1886. Ginter, a Dut...